Small business workshops offered at Community Futures!
Pinterest & Instagram for Beginners
Nelson: September 7 (9.00 am – 4.00 pm) with Instructor Chris Holland
$80+GST
Learn to use the mobile apps Pinterest and Instagram for Beginners to reach potential customers and/or promote a virtual store. Instagram is visual digital organizer that will help you to present images of your business in a professional manner; it is also a complement to other Social Media and a potential hot spot for business. This workshop will review the features of Pinterest and Instagram and help you understand how best to use them to market your business, your products/services and yourself. You’ll also learn how to set up your accounts and find new followers.
Registration Deadline: September 4.
Branding – Company Identity Design
Nelson: September 11 (9.00 am. – 4.00 pm) with Instructor Brad Steele
$80 +GST
Branding – Company Identity Design starts with creating an identity (logo) for your business as it’s an essential way to communicate your business philosophy and offerings with your customers. This class will give you the fundamentals to design your own professional-looking company business logo. We’ll cover basic design principles, ideation phase, creative concept phase, typography, colour theory and file formats.
Registration Deadline: September 5.
DIY Videos for Social Media (YouTube)
Nelson: September 18 & 25 (9.00 am – 4.00 pm) with Instructor Zeb Hansell
$200+GST
People love watching videos online. Video can be extremely effective for business marketing to boost your product and brand awareness. This 2-part DIY Videos for Online Marketing workshop will aid you in planning, shooting and editing video for your business. Students must have a recording device for shooting video, and a computer for editing. Instruction in editing video on both Windows and Mac is available. Explore different software and resources that help get the job done. Learn to optimize your YouTube channel and upload your video to gain exposure in your markets.
Registration Deadline: September 13.
Selling Products Online 101
Nelson: September 26 (9.00 am – 4.00 pm) with Instructor Nikta Boroumand
$120+GST
This is not a computer workshop. The formatting of the Selling Your Products Online 101workshop is a combination of lectures, presentations and Q & A. Explore ways to sell your products online like online Marketplaces (eg: Amazon), Online Craft Fairs (eg: Etsy), Social Networks (Facebook) as well as your own online storefront. But before you pull up your sleeves to build an online store, there are some fundamental elements that you must account for like how to package, ship, accept payments, and provide customer support just to name a few. Learn about the components required for building a successful online store that generates income. You will get an introduction to the basics of trusted online services, as tools for selling online: PayPal integration, WordPress.com for Artisans, Wufoo forms, Etsy, Wix, Volution, Squarespace and Shopify. You will also learn about the importance of understanding regulations and legalities of selling online in Canada with tips as to where to find this information.
Registration Deadline: September 20.
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